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Geliahao Group is a high-tech enterprise in Liaoning Province.It was located in Geliahao industrial park , Fushun city ,Liaoning province. The company occupied more than 60,000 square meters floor space and the total assets near to one hundred million yuan. Since its transferred to stock company in 1996, with the effort of all the stockholders and employees, it has became a comprehensive company with adhesive, paints, synthetic resin, auto products ,ect., more than thirty series products。It has became a stock company integrated with scientific research, produce, marketing and service.
During these years, the company insists on the enterprise spirits of "Do ,from a little ,a drop", putting ISO9000 Quality Management System into practice ,carrying out strict and logical management. In order to practice quality policy of "All the staff sustain customers' hope, adhesive stick all the objects" , President Jiang Tiejun laid down "Plan, Examine, Prepare, Execute, Control, Clean, Safe, Communicate" quality policy,made the quality consciousness run through all the activities and processes. Geliahao group carried out uniform management for purchase, produce, storage and sales, putting the quality on the first place. The company bought large testing equipments to test products, never let any unqualified products to the market. In 2002, the company passed ISO14000 Environment Management System and Professional Safety Healthy Management System to enhance environment and healthy consciousness , incarnated the social responsibility of love nature and cherish health.
In order to enhance the core competition for the future, the company paid more attention to the research and new products development, making great efforts to develop high value and high-tech products. The company continuously did the research and development for the silicone sealant , auto brake fluid, anti-freezing fluid, and did the technology improved for the modified acrylate adhesive, environmental protection adhesive, super glue, unsaturated polyester resin putty. Now the company is doing the research on new products to make the products more diversification, such as epoxy adhesive, ect .
The company not only enhanced the quality of the products , but also made more efforts to show its enterprise figure. The company attended many professional exhibitions and international fairs in Beijing, Shanghai, Guangzhou, Sinkiang, Shenzhen. Because of scientific layouts and reasonable plan, they all got good results and fames. In addition, the company made large advertisements on TV, Newspaper and outdoors, such as CCTV, People Daily, Beijing underground. ect. Through these large advertising promotion, "geliahao" trademark was known in people's heart , the customer becoming more and more like the products, it accelerated the company more strong and health development.
Market is the vitals of a company. The company set up offices in Beijing, Shanghai, Shenyang, Chongqing, Guangzhou, Harbin, Sinkiang ,ect , more than 30 provinces, cities and municipalities, carried out uniform management by head office. Now the network of the marketing has distributed to all over the country. The company also built a high quality marketing team, there are more than hundreds of professionals distributed to all over the country, promoting the products to the market.
Geliahao group promised their customers with enterprise spirits "Do, from a little, a drop." Put the customers' satisfaction in the first place. In order to enhanced the customers' satisfaction, the company built service center and professional team to service them, enhanced the cooperation and communication with agents. Service system and Marketing research system were being built step by step. Better service and peculiar oriental trademark were well accepted by customers.
Through long time culture accumulation, the company shaped its own business conception" Geliahao of one century, do ,from a little, a drop. Geliahao is willing to create fortunes for the society, also wish to become the adults school, training qualified citizens and the platform to show life intelligence….". In order to make full use of the talents and accelerated the company continuous and healthy development, the company encouraged staff to study, renew knowledge, show their own potential ability completely to job. In 2002, the company built Geliahao studying center with Business Administration Research Center to train professional manager and MBA courses. Through building this organization, it increased staff's studying enthusiasm, made all the staff becoming the talents of owning ideal, ethics, culture, discipline, fortunes.
Now, the company will using modern management conception to build long development targets…. |
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